Samuel & Sons Passementerie
Branding Program, Logo, Advertising & Website

We created an extensive advertising and branding program for this well-known home furnishings company as it made a launch into national showrooms and grew into the premiere resource for designer trimmings. The program consists of a logo and various applications, along with on-going photo shoots for an advertising campaign that showcases trimming in unusual ways. We also created promotions for new lines featuring the work of designers Lori Weitzner and Roger Thomas.